A report from SuperData said digital unit sales increased year over year for the franchise. NBA 2K19 launched in September, and it was the fifth-best-selling console title based on digital sales. Meanwhile, NBA 2K18 has been Take-Two's highest selling sports title in history with 10 million copies sold, representing a growth rate of 17% over the previous version in the series. Early sales and engagement indicators will likely be key topics of discussion during the upcoming conference call. The game is expected to deliver record financial results for Take-Two in fiscal 2019 ending in March.
Rockstar Games - the Take-Two studio that created Grand Theft Auto - is launching its first title on current-generation game systems with Red Dead Redemption 2, which released last week. Definitely keep an eye on this monster franchise when Take-Two reports second-quarter results. The game received new momentum following the Premium Online Edition that released in April. It's remarkable that this five-year-old game remains one of the top 10 best-selling titles in the industry. GTA V has been instrumental to Take-Two's growth since its 2013 release. CEO Strauss Zelnick called it the "standard bearer for the current console generation." The big oneįirst up, management is likely to start things off by giving updates on sales trends and engagement with Grand Theft Auto V ( GTA V), since it's the biggest franchise for the company and has sold nearly 100 million copies through the first quarter. Game box art for Take Two's Red Dead Redemption 2 depicting an in-game character pointing a gun, wearing a cowboy hat, with riders on horses in the background.
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